Content-oriented Evaluation and Detection for Product Reviews

  • Nie Hui
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  • School of Information Management, Sun Yat-sen University, Guangzhou 510275

Received date: 2014-05-04

  Revised date: 2014-06-01

  Online published: 2014-07-05

Abstract

In order to access high-quality product reviews, this paper studied how to evaluate the quality of reviews and automatically identify the most useful reviews. It particularly examined how the textual aspect of a review affects the perceived usefulness, in terms of linguistic characteristics, semantics contents, and emotional tendencies. This paper adopted advanced text analysis techniques to extract feature indicators, validated their practicability through quantitative analysis and machine learning methods, and then designed a feasible utility-oriented prediction model. The results indicated that based on the review contents, reviews with high quality can be detected in order to improve the utility value of reviews.

Cite this article

Nie Hui . Content-oriented Evaluation and Detection for Product Reviews[J]. Library and Information Service, 2014 , 58(13) : 83 -89 . DOI: 10.13266/j.issn.0252-3116.2014.13.014

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