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Research on the Business Models of Public Information Services：Taking Traffic Information as an Example
Received date: 2013-09-06
Revised date: 2013-10-04
Online published: 2013-10-20
The diversiform business models of public information services include public-centered operation, contracted operation, public-private jointly operation, franchise operation and private operation. This paper analyzes practices, merits & demerits and function boundary of each model applied in traffic information services from the theoretical and empirical perspectives. Each model has its applicability. The research points out it must choose the best model based on reality and balance many factors, such as public information's goods attributes, service position, public's willingness to pay, private sector's ability and willingness to participate in.
Fan Lili , Wang Xiaoyan . Research on the Business Models of Public Information Services：Taking Traffic Information as an Example[J]. Library and Information Service, 2013 , 57(20) : 33 -40 . DOI: 10.7536/j.issn.0252-3116.2013.20.005
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