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The Research on Synthetic Integrated Application of Content Analysis and Scenario Analysis Method：Taking Enterprise Crisis Prediction for Example
Received date: 2013-03-20
Revised date: 2013-06-09
Online published: 2013-07-05
There are certain limitations in predicting enterprise crisis, either independently with content analysis method or with scenario analysis method. Considering the complexity of predicting enterprise crisis, this paper explores a new method of content-scenario integrated application which integrates content analysis and scenario analysis method. Taking a refrigerator manufacturing enterprise for example, this paper carries out the empirical research to verify the effectiveness of the new method in predicting enterprise crisis. It draws a conclusion that this method is feasible and can improve the efficiency and accuracy of predicting enterprise crisis.
Zheng Dejun , Zhao Qian , Zhu Yihua . The Research on Synthetic Integrated Application of Content Analysis and Scenario Analysis Method：Taking Enterprise Crisis Prediction for Example[J]. Library and Information Service, 2013 , 57(13) : 119 -126 . DOI: 10.7536/j.issn.0252-3116.2013.13.021
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