An Empirical Study on Credibility of Online Word-of-Mouth and Its Effects on Consumers’ Purchase Behavior

Li Nianwu Yue Rong

Library and Information Service ›› 2009, Vol. 53 ›› Issue (22) : 133-137.

PDF(475 KB)
PDF(475 KB)
Library and Information Service ›› 2009, Vol. 53 ›› Issue (22) : 133-137.

An Empirical Study on Credibility of Online Word-of-Mouth and Its Effects on Consumers’ Purchase Behavior

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{{article.zuoZheEn_L}}. {{article.title_en}}[J]. {{journal.qiKanMingCheng_EN}}, 2009, 53(22): 133-137

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